Microsoft Is Dead[2007]
The article discusses Microsoft's declining influence in the tech industry due to Google's rise, web-based apps, broadband, and Apple's success. It suggests strategies for Microsoft to regain relevance amidst changing dynamics.
Read original articleThe article discusses the perceived decline of Microsoft as a dominant force in the technology industry. The author reflects on a conversation with a startup founder where it became apparent that Microsoft's influence had waned. The rise of Google, the shift towards web-based applications like Gmail, the spread of broadband internet, and Apple's resurgence with products like OS X are cited as factors contributing to Microsoft's diminished relevance. The piece also speculates on potential strategies for Microsoft to regain prominence, highlighting the availability of talented hackers and the company's financial resources. Overall, the narrative portrays a changing landscape where Microsoft's once formidable position has been eclipsed by newer players and technological shifts.
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With 17 years of hindsight to our benefit, my reaction is both of these things at the same time.
Dunno what the lesson is, and obviously you can move the goalposts to make 'dead' mean something else. Maybe we'll see this again with all the companies that aren't quite AI enough today. Sure is nice having enormous amounts of cash on hand, though.
Sure he couldn't beat the iPhone, but the iPhone is the most successful consumer electronics product of all time.
In contrast, we can all install Lotus 1-2-3 on today's machines, via emulation.
Writing webapps is writing something that will never exist in the future. At some point in time the server will be turned off, and nobody will see your work.
What they have now - office 365, linkedin and azure + a dose of minecraft and Marina Linux are nothing like those days.
Days when to succeed in software you had to be 10x better than microsft or they would release a half arsed competitor and destroy your business just because they were microsoft.
When Paul wrote this, the industry was witnessing a technological revolution across the board (smartphones, AWS, Google docs, etc) while Microsoft was drugged and lacking behind on all fronts. At the time, their latest product launch was probably Windows Vista.
It was a different company back then and it's such an amazing feat of Satya to manage to steer a ship of Microsoft's size.
So they successfully pivot to co-opting the dev stack used in the open source world. That's their play with Azure, WSL, Visual Studio Code, and the GitHub and npm acquisitions: to make it impossible to do webdev on an open source stack without MSFT involvement, and hey, why not try out these other great MSFT products and services while you're at it?
It's a clever play. But they're not dead, irrelevant, or your friend.
The two most extreme examples of this are RIM (now BlackBerry) of the mid-2010s when it was clear the smartphone market was no longer viable for them, and Apple of the 1990s before the return of Steve Jobs and acquisition of NeXT. When asked what he'd do with Apple in 1997, Michael Dell famously said "I'd shut it down and give the money back to the shareholders."
But both companies are still alive today (Apple more than BlackBerry) because they were large enough before they had to pivot.
Other big tech companies like Microsoft were never close to death at any time. Sure, they had periods of stagnation where they had to pivot (as mentioned in this blog post), but it was more like a cold than a life threatening illness.
That was the first thought that came into my mind when he said
“It now seems inevitable that applications will live on the web—not just email, but everything, right up to Photoshop. Even Microsoft sees that now.”
Sometimes a new technology makes the inevitable quite evitable.
The leaked memo of between Bill Gates and his C-level executive(s) is an iota of the level of nightmare at MSFT.
https://www.syracuse.com/technofile/2008/06/bill_gates_someo...
We have the excellent advantage of hindsight but definitely in 2007 the general agreement was Microsoft was losing to Google and Apple, which were the darlings of the stock market while Microsoft remained stagnant.
just like yc likes and other accelerators like to bet on founders - they too should look at company structures / incentives etc to evaluate the future of certain companies.
from afar you can tell microsoft environment breeds killers, unlike google and other tech companies besides facebook i.e zuck & oracle.
which is why is you can never count microsoft n the likes of intel or even in terms of other industries ford out.
look at how microsoft came and knocked down the tools in terms of developer tools. look at slack. the rest of the world uses teams - it comes free.
look at how they did in the cloud. look at so called 'AI' satya or not -- microsoft has the industry by the balls and they know it. fear of gvt is what keeps them at bay.
it's very correct.
Microsoft windows and office only make money with kickbacks to govt buyers. see the documentary on Microsoft and EU. lots of money is moving under tables.
azure is a joke that mostly gets sales based on price for people who need to buy a cloud just because. in this regard they are a walking corpse like ibm was in the 90s.
then the money came from xbox, which they tried to kill several times and only got market share because they sold at loss early just because that's what they do without even thinking. Salesforce, and LinkedIn, which they bought after they were monopolies already (and owners only sold exactly because of the fear of saying no, which the article paints very well) and couldn't run to the ground no matter how bad and abusive it got. and lately openai related stock memes despite being the least protected player (as in no hand in chip design).
what exactly paints the article as wrong? they just got a few luck hits on the way down.
It takes massive ego to proclaim dead a huge, well diversified business that has strong net revenue, product demand and well defined moats.
"And I happen to have some Web 2.0 startups for sale, what a coincidence!"
I personally appreciate the reality check that not everything these famous people think is worth writing down nor sharing.
> Microsoft's Windows was the dominant desktop operating system (OS) worldwide as of February 2024, with a market share of around 72 percent.
https://www.statista.com/statistics/218089/global-market-sha...
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