Disney raises streaming prices for Disney+, Hulu and ESPN+

Disney is set to increase subscription prices for its streaming services, including Disney+, Hulu, and ESPN+, starting mid-October. The price hikes will range from $1 to $2 per month for most plans, with Hulu's most expensive live TV plan seeing a $6 increase. Specifically, Disney+ will have its basic and premium plans priced at $9.99 and $15.99, respectively. Hulu's plans will cost $9.99 for the ad-supported version and $18.99 for the ad-free version, while ESPN+ will be priced at $11.99. Disney is also promoting bundled services, which will see a slight increase; the Disney+ and Hulu bundle with ads will rise to $10.99, while the ad-free version remains at $19.99. Additionally, Disney has partnered with Warner Bros. Discovery to offer a new bundle that includes Disney+, Hulu, and Max, priced at $16.99 with ads and $29.99 without ads, providing a significant discount compared to purchasing the services separately. To enhance subscriber value, Disney plans to introduce new content features, including curated playlists for premium subscribers starting September 4. The company is expected to report its fiscal third-quarter earnings soon.

- Disney will raise prices for Disney+, Hulu, and ESPN+ starting mid-October.

- Most plans will see an increase of $1 to $2, with Hulu's live TV plan increasing by $6.

- Bundled services will also experience slight price hikes, promoting cost-effective options.

- A new bundle with Warner Bros. Discovery will offer additional savings for subscribers.

- Disney aims to enhance user experience with new content features and playlists.