New standards for a faster and more private Internet (Zstandard, ECH, BBR)
Cloudflare has introduced Zstandard compression, which is 42% faster than Brotli and reduces file sizes by 11.3% compared to GZIP, alongside Encrypted Client Hello for enhanced user privacy.
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Cloudflare has introduced new standards aimed at enhancing internet speed and privacy, focusing on the implementation of the Zstandard (zstd) compression algorithm and the rollout of Encrypted Client Hello (ECH). Zstandard is a modern compression algorithm that offers data compression speeds 42% faster than Brotli while achieving similar compression levels. It also reduces file sizes by 11.3% compared to GZIP, which is crucial for improving website load times and user experience. The adoption of Zstandard is expected to optimize bandwidth usage and enhance performance for dynamic content. Additionally, Cloudflare is advancing privacy measures with ECH, which conceals the websites users visit from network observers, thereby enhancing user privacy. This technology is a successor to Encrypted Server Name Indication (ESNI) and aims to ensure that only the user, Cloudflare, and the website owner can see the visited sites. Cloudflare's commitment to these technologies reflects the growing demand for faster and more secure internet experiences, as evidenced by the significant reliance on compression technologies across the web.
- Cloudflare has implemented Zstandard compression, which is 42% faster than Brotli.
- Zstandard reduces file sizes by 11.3% compared to GZIP, improving website load times.
- Encrypted Client Hello (ECH) enhances user privacy by masking visited websites.
- The adoption of these technologies addresses the increasing demand for speed and security on the internet.
- Cloudflare's initiatives reflect a commitment to optimizing web performance and user privacy.
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