April 2nd, 2025

Restructuring Announcement

Automattic is restructuring to enhance agility and product quality, reducing its workforce by 16%. Affected employees will receive severance packages, while the company aims to improve productivity and profitability.

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Restructuring Announcement

Automattic has announced a significant organizational restructuring aimed at ensuring the company's long-term viability in a competitive market. CEO Matt Mullenweg communicated that the company will reduce its workforce by approximately 16% to enhance agility, break down inefficiencies, and focus on product quality. Despite ongoing revenue growth, the restructuring is deemed necessary to improve productivity and profitability. Employees affected by the layoffs will receive a comprehensive severance package, including job placement resources and retention of company laptops. Mullenweg emphasized the importance of supporting those leaving and expressed gratitude for their contributions. He reassured remaining employees of the company's potential and commitment to democratizing the internet through its products, particularly WordPress. The company plans to provide further updates on its path forward and encourages employees to seek support during this challenging transition.

- Automattic is restructuring to improve agility and product quality.

- The workforce will be reduced by about 16% as part of the changes.

- Affected employees will receive severance packages and job placement resources.

- The company aims to enhance productivity and profitability despite revenue growth.

- CEO Mullenweg emphasizes support for both departing and remaining employees.

AI: What people are saying
The comments reflect a mix of reactions to Automattic's workforce reduction and restructuring efforts.
  • Many commenters express skepticism about the company's leadership and the reasons behind the layoffs, suggesting mismanagement or poor decision-making.
  • There is concern over the severance packages offered, with some feeling they do not adequately reward employee loyalty.
  • Some users highlight the disconnect between the company's claims of revenue growth and the necessity for layoffs, questioning the overall health of the business.
  • Several comments suggest that the CEO's actions and decisions may have contributed to the company's current challenges.
  • Despite the negative sentiments, a few comments acknowledge the humane approach to layoffs and express hope for the company's future.
Link Icon 31 comments
By @melbourne_mat - 2 days
From an alternate universe:

I apologize for my erratic behavior which has tarnished our brand and created unnecessary turmoil within our organization. Regrettably, we will need to implement a 16% reduction in headcount to address the financial challenges we now face. I have decided to step aside and hand over control to my deputy, who I believe will provide the steady leadership needed to rebuild trust and restore our company's vision.

By @gregoryl - 2 days
Huh.

>> There are no layoffs plans at Automattic, in fact we're hiring fairly aggressively and have done a number of acquisitions since this whole thing started, and have several more in the pipeline.

https://old.reddit.com/r/Wordpress/comments/1hxnh73/automatt...

By @dccoolgai - 2 days
So if you took the deal last year you would have gotten 9 months, now the severance is 9 weeks. Way to reward "loyalty". Good thing we're so smart and better than everyone else and we don't need unions.
By @refuser - 2 days
Not especially surprising, but there’s an awfully large elephant in the room that likely directly contributed to this necessity that goes completely unmentioned.
By @anthomtb - 2 days
> This restructuring will result in an approximately 16% workforce reduction

Probably the most salient detail for non-Automattic employees. Everything else was generic fluff.

By @lenerdenator - 2 days
Given what I know of the situation (which admittedly isn't much), wouldn't the best course of action be to shitcan the CEO?
By @FlamingMoe - 2 days
Mentioning "our revenue continues to grow" seems quite out of place in an announcement like this.
By @kstrauser - 2 days
> They also have our enduring gratitude for their time with the company.

I hope the RIF'd employees can pay rent with that gratitude.

If I were considering using Wordpress for anything, which I am not, this would end those plans. If they're laying off and keeping the CEO, they must be in dire financial straits. That message says "we're doing all the right things and have good leadership with a track record of making good decisions, but we have no alternative but to fire a sixth of our employees". That's not a good sign.

By @phendrenad2 - 2 days
I wonder if the CEO throwing a tantrum that another company was using "their" open-source (thus, not theirs) code wasn't the real problem, but it made investors take a closer look, and they noticed that Automattic has less of a moat then they thought.
By @bsima - 1 day
I used to be a big admirer of Matt and Automattic, but after this whole WP Engine episode I've lost respect. I shut down my old wordpress blog, still working on importing the posts as org-mode files onto my new site, I no longer recommend WP to non-techies that ask me how to build a website.

I hope WordPress (and Automattic) turn the ship around but its not looking good at this point.

By @nightpool - 2 days
Haven't seen any public reporting on this yet, but from internal conversations this seems to include a 60% workforce reduction at Tumblr, which now only has a few remaining engineers.
By @chris_wot - 2 days
This might not have happened if Mullenweg hadn’t sued his competitor, then went off the deep end and hurt everyone.
By @bionhoward - 2 days
HR wranglers? Damn, that’s simultaneously hilarious and terrifying
By @ssimpson - 1 day
Executive behaves like a child, labor suffers the consequences.
By @rob - 2 days
"Either I'm an idiot, or something is going on that you don't understand. Let's check back in a month. :)"

https://www.reddit.com/r/Wordpress/comments/1glejno/comment/...

...1 month later...

https://www.courtlistener.com/docket/69221176/64/wpengine-in...

By @emaro - 1 day
I wonder what this means for the future of Beeper.
By @zellyn - 2 days
“While our revenue continues to grow,”

Hard to read further than that…

By @zem - 2 days
on the positive side, it's a small thing monetarily, but retention of company laptops is a nice goodwill gesture
By @Kye - 2 days
There's a parallel timeline where he admitted he messed up, stepped down, hired a real CEO, put someone else in charge of the nonprofit, and the downward slide he caused started to reverse.
By @DeathArrow - 1 day
>A comprehensive package covering severance pay and benefits.

What does this mean in term of monthly wages?

I was a technical lead for the Romanian branch of an US company. They fired me along with my team and other teams. The reason was they were profitable but they missed the ARR by a million or something. Last year they did the first firing round, this the second.

When they announced they will fire us, they also announced they will hire more sales people. The ratio of business people/tech people was already 7:1 before that. They also said a programmer should produce 5 times the money the company spent with him, and we were at 4 point something.

Now I have found a position at a local company which takes care of its people even in harder times.

By @mrcwinn - 2 days
Tough break for Matt Mullenweg, who unfortunately was caught up in this reduction in force. I am sure this unexpected change will afford him new opportunities. Wishing him the best!
By @patcon - 1 day
Judgement aside, I've gotta respect the humane way this org does layoffs. There's some slags in here about founder being "sociopath", but I'm just seeing a really humane founder with maybe some control issues.

Trump, who betrays everyone for personal benefit, there's a sociopath. Mullenwag's just got some personality vices that served him as underdog, and didn't adapt to when he gained power

By @huslage - 1 day
This comment thread is just hilarious. When a CEO of a VC-backed startup that you admire does things you disagree with, you find ways to justify their actions. When a CEO that is running an actually successful business and wishes to defend that business legally, you trash him. Be better.
By @raspberry-eye - 1 day
AI is eating the world.
By @sidcool - 2 days
This is well handled.