Copenhagen rewards tourists for climate friendly actions
CopenPay in Copenhagen rewards eco-friendly actions with incentives like free lunches and museum entrances. Participants earn rewards by choosing sustainable behaviors, promoting greener transportation methods, and enhancing cultural experiences. The program aims to encourage sustainability and may expand beyond Denmark.
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CopenPay is a program in Copenhagen that rewards climate-friendly actions with various incentives at local attractions. Participants can earn rewards like free lunches, coffee, kayak tours, or museum entrances by choosing sustainable behaviors such as biking instead of driving, helping maintain the city, or pledging to sustainable actions. The initiative aims to encourage sustainable behavior and enhance cultural experiences for visitors and residents by converting green actions into currency for cultural activities. CopenPay operates on trust, where individuals can redeem rewards by showing proof of green actions like train tickets or photos of environmental efforts. The program promotes greener transportation methods like biking and public transit to reduce carbon emissions and waste. Copenhagen, already known for its sustainability efforts, ranks as the third most sustainable destination globally. CopenPay is currently a pilot project running until August 11, with plans to potentially expand year-round and to other parts of Denmark and beyond based on its evaluation.
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