July 18th, 2024

USPS shared customer postal addresses with Meta, LinkedIn and Snap

The U.S. Postal Service inadvertently shared customer addresses with tech giants through hidden code on its website. USPS took action after TechCrunch's alert. Data extent and duration are unclear. USPS investigates data sharing.

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USPS shared customer postal addresses with Meta, LinkedIn and Snap

The U.S. Postal Service was found to have shared customer postal addresses with tech giants Meta, LinkedIn, and Snap through hidden data-collecting code on its website. This information was collected from logged-in USPS Informed Delivery customers, including their postal addresses and tracking numbers. USPS claimed to be unaware of this practice and took immediate action to address the issue after being notified by TechCrunch. The extent of the data collection and the duration it occurred for remains unclear. USPS stated that the collected data was not sold or provided to third parties, and they were investigating how this information was shared without their knowledge. TechCrunch's investigation revealed that other tech companies like Bing, Google, Pinterest, and Snap also received tracking data from the USPS website. The USPS spokesperson did not confirm if they would request the deletion of the collected data from these companies. This incident adds USPS to a list of organizations facing scrutiny for sharing user data with tech and advertising companies, highlighting ongoing concerns about data privacy and security.

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AI: What people are saying
The article about the U.S. Postal Service inadvertently sharing customer addresses with tech giants through hidden code on its website has sparked a range of comments.
  • Many commenters criticize the negligence of USPS in allowing tracking pixels, emphasizing the privacy concerns and the need for better oversight.
  • There is a strong call for comprehensive data privacy laws in the U.S., similar to GDPR, to address systemic privacy issues.
  • Some users express frustration with the government's practice of sharing or selling citizens' addresses, questioning its legality and ethics.
  • Several comments highlight the broader issue of pervasive data tracking and sharing by various entities, including banks, local governments, and tech companies.
  • There are mentions of the inadequacy of current measures to protect sensitive data, with some blaming the incompetence of leadership and systemic issues.
Link Icon 27 comments
By @vzaliva - 7 months
Clickbait title: USPS did not share anything intentionally. They negligently allowed tracking pixels from certain companies on their Informed Delivery page.

Of course, it's terrible from a privacy point of view, but let's be honest and call things as they are.

By @AustinDizzy - 7 months
This just highlights the pervasive privacy issues in adtech. Many platforms today even support server-side events tracking which bypasses client-side detection & prevention like an adblocker would do to a tracking pixel. The true scope is alarming: way beyond clicks and views, they track events like "MakeAnAppointment", "AddPaymentInfo", "LoanApplication", etc.

This is the real reason why TikTok is a national security risk. Their ad platform, widely used by Shopify, Adobe, Segment, WooCommerce, etc., collects intimate data on non-TikTok users: prescriptions, medical appointments, loan applications, credit card details. Millions who'll never use TikTok, Facebook, etc. are still subject to this data collection in the name of "converting users to customers".

https://abs.codes/blog/2024/03/tiktoks-all-seeing-eye-survei...

At the policy level, we urgently need a national data privacy act to address these types of systemic issues. At the technology level, things like zero-knowledge advertising could mitigate a lot of the user privacy risk.

By @alsetmusic - 7 months
> When reached for comment, Facebook spokesperson Emil Vazquez provided a statement: “We’ve been clear in our policies that advertisers should not send sensitive information about people through our Business Tools. Doing so is against our policies, and we educate advertisers on properly setting up Business Tools to prevent this from occurring. […]

Seems pretty convenient to blame the people using the tool.

> Our system is designed to filter out potentially sensitive data it is able to detect.”

And just how much attention is spent making that work well? Or is that really just an afterthought with no ongoing improvements so that they can say they tried?

By @carom - 7 months
Tangentially related, the government publishing my address whatsoever really upsets me. Voter records, property records, the DMV, and the USPS all in some way publish or sell citizens' addresses to private companies. I do not know why this is legal. I do not want anyone outside of the government knowing my address.
By @ysacfanboi - 7 months
This perhaps explains why I couldn't successfully submit the change of address forms while my ad and tracker blocker was on. Why is this legal?
By @nullc - 7 months
Government sites shouldn't load any third party content.
By @digging - 7 months
Tracking pixels are just insane. I can't imagine a non-regulatory/legislative solution when the biggest companies on the planet will pay you money just to put a script on your page. How does that get outcompeted? Someone richer pays you to not sell out your users? Just ban this shit.
By @falqun - 7 months
"oh sorry, the computers at fault here, cant do nothing about it" - god I hate that line of reasoning. Its your system, so its your responsibility.
By @BobbyTables2 - 7 months
I don’t get it. Thought tracking pixels were just for unsophisticated websites and those who wanted to track people across different sites.

USPS has an authenticated page where they know their customers. Why wouldn’t they just analyze THEIR OWN logs instead of relying on third-party advertising companies?

Was this really an accident?

By @smolder - 7 months
This may sound hyperbolic but I think the US is a failed state. Humanity is facing a mess because the hegemony is falling apart in the hands of extremely incompetent leadership. Generations of nepo-babies have led to incompetency. In very simple terms: today's rich are stupid.
By @XCSme - 7 months
I am happy that my building has this pick-up box system: https://www.my-pup.com

When you order, you enter their own address and name, so neither the delivery company, nor the web shop, have your details.

By @grendelt - 7 months
Another reminder we still don't have an overarching, comprehensive data privacy law for US citizens ala GDPR.
By @kvetching - 7 months
People would be horrified if they knew the extent to which basically every corporation shares data with everyone else for "business intelligence"
By @troupo - 7 months
On top of all this people keep uncritically posting news like "Meta will not provide AI models to EU due to regulatory uncertainty"

Shit like this is the only "uncertainty"

By @moomoo11 - 7 months
I hate using usps address change because they always leak my address.

I didn’t do it once when I had a short stint and that addrsss isn’t leaked…

By @soygem - 7 months
TAD, Total Advertiser Death.
By @KennyBlanken - 7 months
Wait until you hear that the USPS scans the front and back of every piece of mail that passes through its high-speed scanners, stores it for an unknown period of time, and makes those records available to law enforcement.

Those images are part of their 'informed delivery' service which you can sign up for.

I've noticed on a number of occasions that the contents of the envelope were noticeable without enhancement and legible with simple contrast/level adjustment.

By @xyst - 7 months
Only need to sign up for informed delivery via website, then the service sends e-mail and/or texts. Have rarely needed to use their site directly.

Still it’s a major oversight on their part. I wonder if the tracking pixel is loaded as part of “social login” or “social media integration”.

Yet another reason I don’t use that shit, and heavily block them across all sites.

By @ranger_danger - 7 months
Friendly reminder that FedEx (and probably others) use onboard Flock cameras, who sells the video feeds to law enforcement without probable cause.
By @ta988 - 7 months
Now go ask your bank that does the same... And your local government, and your dentist appointment tracking system and...
By @surfingdino - 7 months
For all this spying the quality of products and services is going down, so what's the point?
By @pushcx - 7 months
It makes sense that USPS considers it a bug to freely give away the data that it sells: https://postalpro.usps.com/mailing-and-shipping-services/NCO...
By @cute_boi - 7 months
> We’ve been clear in our policies that advertisers should not send sensitive information about people through our Business Tools. Doing so is against our policies, and we educate advertisers on properly setting up Business Tools to prevent this from occurring. Our system is designed to filter out potentially sensitive data it is able to detect.

Please stop denying the fact that you could have disabled usps when they sent the sensitive data. But why would facebook/meta do it when they need so data.

And, why is USPS even using meta etc..

By @whalesalad - 7 months
This is what happens when Trump "drains the swamp" and appoints dipshit leaders to critical infrastructure.
By @markus_zhang - 7 months
PAY ME!!!