Could Listeria Take Down the 100-Year Boar's Head Empire?

Boar's Head, a century-old deli meat company, is facing a significant crisis following a recall of over 7 million pounds of products due to potential Listeria contamination. The recall was initiated after a sample of liverwurst tested positive for Listeria monocytogenes, leading to nine deaths and 57 hospitalizations, marking the largest listeriosis outbreak since 2011. The Virginia plant linked to the outbreak has a troubling history, with 69 violations reported in the past year, including unsanitary conditions. As food-safety lawyers prepare class-action lawsuits, the company's reputation is at stake, with some customers expressing reluctance to purchase cold cuts. Despite the crisis, Boar's Head maintains a loyal customer base, although sales have reportedly declined. The company, which generates over $1 billion in annual revenue, is also embroiled in a legal battle over ownership stakes following the death of a key family member. Experts warn that Listeria can be particularly dangerous for vulnerable populations, including the elderly and pregnant women, emphasizing the need for vigilance in food safety practices. Boar's Head has issued apologies, asserting that only liverwurst from the affected plant is involved in the recall.

- Boar's Head recalled over 7 million pounds of deli products due to Listeria contamination.

- The outbreak has resulted in nine deaths and 57 hospitalizations.

- The Virginia plant linked to the outbreak had numerous health violations.

- Customer trust in Boar's Head products has declined amid the crisis.

- Listeria poses significant health risks, especially to vulnerable populations.