Study shows most Amazon beef and soy demand comes from Brazil – not exports
A study in Nature Sustainability reveals that domestic demand for beef and soy, particularly from Brazil's Southwest, drives most Amazon deforestation, with consumers prioritizing hygiene over environmental impacts.
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A recent study published in Nature Sustainability reveals that the majority of beef and soy demand driving deforestation in the Brazilian Amazon originates from domestic consumption rather than international exports. The research indicates that in 2015, approximately 1.5 million hectares were deforested, with 60% of this deforestation linked to demand from Brazil's Southwest region, particularly from populous areas like São Paulo and Rio de Janeiro. This domestic demand resulted in three times more deforestation than international purchases. The study highlights that beef consumption is the primary driver of deforestation, with significant clearances occurring to create pastureland. Despite the growing awareness of environmental issues, Brazilian consumers prioritize hygiene over the ecological impact of their meat consumption. Efforts to improve tracking of beef supply chains in Brazil are ongoing, but many retailers lack adequate control measures. International markets, while less significant in terms of direct consumption, play a crucial role in financing Brazil's meat and soy industries. The study underscores the need for a shift in focus from merely addressing supply-side issues to understanding and mitigating domestic demand's impact on deforestation.
- Most Amazon deforestation is driven by domestic beef and soy demand, not exports.
- In 2015, 60% of deforestation was linked to Brazilian consumption.
- Beef consumption is the largest driver of deforestation in the Amazon.
- Brazilian consumers prioritize hygiene over environmental concerns regarding meat.
- International markets significantly finance Brazil's meat and soy industries.
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